Project
Maryam Fashions
E-commerce website for a Pakistani women’s clothing brand, with social media and Meta advertising managed as an ongoing growth programme.
This frame opens the saved website address as soon as the page does. A future project only needs that address. Screenshots added in the desk sit under it.
The situation
Maryam Fashions sells women’s fashion to a modern Pakistani market. Presentation, trust, social activity, and a straightforward shop all affect whether someone buys, and more of that shopping happens online.
The objective was one customer journey: collections on the site, fashion content on social platforms, and Meta Ads that send interested people to the brand.
Approach
The site focuses on visual product presentation, usability, and phones. Social management plans the content and creatives. Meta campaigns introduce products to chosen audiences.
1. Build the digital storefront.
2. Publish consistent content around products, collections, and promotions.
3. Reach people beyond current followers with targeted campaigns.
4. Give an interested person a next step on the website: look, then buy or make contact.
Work delivered
- Fashion website on WordPress and WooCommerce
- Product listings, categories, and detail pages
- Collection presentation and mobile shopping
- Social strategy, calendar, captions, and scheduling
- Graphics for posts, launches, and ads
- Facebook and Instagram campaigns, including retargeting
- Performance, a basic SEO structure, and security setup
Tools
WordPress, WooCommerce, Elementor, HTML, CSS, JavaScript, and PHP. Social and advertising use Meta Business Suite and Meta Ads Manager.
What can be said about the outcome
The brand has a central place to show the clothing range, regular social activity, and ads aimed at relevant audiences. Digitimize continues to run the social accounts and Meta Ads.
Campaign results are reviewed in the work itself. They are not summarised as a public number here.